Top Video Streaming Services During the Coronavirus Crisis
The number of hours people spend watching online video on streaming sites like Netflix, Amazon Prime Video, and Hulu has doubled during the coronavirus crisis. People now stream an average of eight hours of online video every day and are 40% more likely to watch videos during the typical work day, instead of limiting their streaming to prime time (after work) hours.
While the number of hours watched has increased across the board for streaming services, it hasn’t grown at the same rate. Let’s take a closer look at how viewership has increased on top video streaming services during the coronavirus crisis – and at what people are watching on the most popular platforms while they’re stuck at home.
More than 40% of all hours watched on a subscription service are streamed on Netflix – the unchallenged market leader in subscription streaming services. During the coronavirus crisis, Netflix has had about twice as much traffic than its closest competitors Amazon Prime and Hulu.
Unlike other streaming services, Netflix already has a lot of original content – which could be what’s keeping viewers coming back for more during the coronavirus crisis. While services like Disney+ have to postpone production on new projects, Netflix has a huge collection of original content to fall back on in the meantime. This content ranges from reality shows like Too Hot to Handle to action thrillers like Extraction and critical successes like Russian Doll.
Amazon Prime Video
Amazon Prime Video accounts for more than 20% of video traffic over subscription services during the coronavirus crisis. The service has been introducing new measures – like hosting cancelled premiers – to increase viewership while people have more free time. It’s most popular series during coronavirus include Upload, a comedy about a virtual reality afterlife.
About 17% of all hours watched on a subscription service are streamed on Hulu. During the coronavirus crisis, this streaming service has added a free live news stream where people can stay up to date on health recommendations and the latest developments in the crisis. It’s most popular movies during coronavirus include the apocalyptic Zombieland: Double Tap.
Disney+ accounts for 5% of traffic over subscription video services. With schools closed and most children stuck at home, kids are watching about 50% more video on streaming services like Disney+. There’s content for adults too. Due to COVID-19, Disney+ will also host the much-anticipated premiere of Hamilton: The Musical on July 3.
Stream Video on a Fast-Rural Connection
While we’ve seen hints of how streaming services like Netflix, Amazon Prime Video, Hulu, and Disney+ could transform the film industry, they’ve never had the opportunity that they have now to redefine how film is created and consumed. Today, these streaming services are blazing a way forward for home entertainment that bypasses public spaces to deliver content personally.
It’s more important than ever to have an internet connection that can support online video without buffers or lags, but people in rural areas often struggle to find fast internet. Fixed wireless internet is a fast option that actually has good rural coverage – unlike cable internet.
With fixed wireless internet, your household can use one 5G or 4G LTE data plan to watch video on multiple screens – including phones, tablets, laptops, and televisions. An unlimited fixed wireless data plan makes it easy to share one plan, since there’s no limit on how much data the people in your household can use each month.